Here you can find basic information on key direct marketing events. Each event has a link through to the main organisers site where you can find further information and booking details. To return to Insight simply close the new window which opens when you click on the link. November 2001 December 2001 Useful links November 2001 Adding Value to your Customer Data 16 November 2001 - Stoke-on-Trent Hosted by Experian's Head of E-Commerce, this evening workshop considers a range of sophisticated tools and processes that enable organisations of any size to integrate their various customer databases to provide a complete direct marketing and e-business solution. http://www.cim.co.uk/CIM/new/html/eveResDet.cfm?objectID=E8C23943-45D3-4178-A50610F6C6BA4952 An Idiots Guide to Door Drop Marketing 22 November 2001 - London This half day seminar is aimed at the uninitiated in D2D. http://www.dma.org.uk The IDM Annual Lunch 27 November 2001 - London Billed as the biggest gathering of the UK's senior direct marketing professionals, this year's lunch features Dame Stella Rimington. http://www.theidm.co.uk/lunch/annuallunch.asp Data Processing Demystified 27 November 2001 - London A one day workshop covering the essentials of data processing without the techno-babble. http://www.dma.org.uk [back to top] December 2001 IPR ON-LINE - Internet and Interactive Media Legal Forum 03 December 2001 - London Your full refresher update on the law, how it is working in practice and where it may be leading. http://www.ibc-uk.com DMA/Royal Mail Awards 2001 04 December 2001 - London After four days of judging by 150 judges the Award winners for 2001 will be announced during the Presentation Ball. http://www.dmarm-awards.com Monitoring Media Performance 2001 04 December 2001 - London This is the World Advertising Research Center's fifth annual Monitoring Media Performance conference and will address the needs of the advertiser and provide a practical guide to the latest developments in the monitoring of media performance. http://store.warc.com/ProductInfo/3141.asp [back to top] Useful links The Direct Marketing Association (DMA) The DMA (UK) Ltd is the trade organisation for direct marketing companies in the UK. http://www.dma.org.uk The Institute of Direct Marketing (IDM) Founded in 1987, The IDM is the world's first professional body created solely for individual direct marketing practitioners. http://www.theidm.co.uk The Chartered Institute of Marketing (CIM) The CIM's online service also features a calendar of events organised by its members throughout the UK. http://www.cim.co.uk IBC UK Conferences Limited This website contains the details of the conferences run by IBC from its UK, US, Australia, Brazil, and Gulf offices plus those run by Euromanagement in Holland. http://www.ibc-uk.com World Advertising Research Center (WARC) WARC is a leading source of on-line knowledge for the world's advertisers, advertising agencies, media buyers, media corporations and market research organisations and includes an international conference diary. http://www.warc.com ISBA ISBA is the single body representing the interests of British advertisers in all areas of marketing communications, including TV advertising, new media, press, radio, outdoor, direct marketing, sponsorship and sales promotion. The site also has information on the many events they run. http://www.isba.org.uk mad.co.uk mad.co.uk is the online community for marketing, media, new media, advertising and design and features a 14 day rolling diary of conferences, events, seminars and tv programmes. http://events.mad.co.uk